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FOR IMMEDIATE RELEASE

Camp Street World Debuts "The Dystopian Era" with Three-Day Pop-Up in East Village

Jersey City, NJ – August 2024 – Camp Street World, a cutting-edge streetwear brand that explores the dystopian possibilities of our future, will debut its inaugural collection with a three-piece capsule. Dubbed "The Dystopian Era," Camp Street World’s launch will be showcased at an exclusive pop-up event in New York City's East Village from September 7th to September 9th, 2024.

Blurring the lines between fashion and science fiction, Camp Street World’s  debut includes striking thermochromic fabrics, bold mushroom cloud iconography, and versatile, interchangeable accessories that redefine utilitarian fashion.

The statement piece serves as the crown jewel: a jacquard pullover adorned with the brand's logo in this season's distinctive motif—the mushroom cloud. This pullover is more than just an eye-catching garment, it serves as an interactive experience – the fabric dramatically shifts from gray to fluorescent green when exposed to temperatures above 87 degrees Fahrenheit, embodying the unpredictable nature of a post-apocalyptic world.

Next, "No Cargo Cargo Pants," is a fresh take on utility wear that features removable and rearrangeable pockets, offering flexibility for customization. A "No Cargo Wrap Skirt," is also available to those seeking an edgy alternative, available in sizes S/M and L/XL.

A cut-out T-shirt that showcases the iconic mushroom cloud on the front, while the back bears a wry twist on a familiar phrase: "I Survived The Apocalypse and All I Got Was This T-shirt." Layered beneath this piece are thermochromic long sleeve garments—a dress and a shirt— each embroidered with the brand's provocative mantra of the season: Use Caution.

Event Details

Dates: September 7th - 9th, 2024

Location: 618 East 9th St New York, NY 10009

For more information, interviews, or press inquiries, please contact: info@campstreet.world

About Camp Street World

Camp Street World is a cutting-edge streetwear brand that explores the dystopian possibilities of our future, reflected through bold and functional design. As the latest venture from Camp Street Productions, a full-service retail production firm, Camp Street World exemplifies a commitment to small-run, high-quality manufacturing. The brand, founded by Michelle Janayea—who has worked with notable names like EDAS and Two Birds New York—aims to revolutionize the way local creatives bring their visions to life. Camp Street Productions operates out of Jersey City, New Jersey. Learn more at www.campstreet.world or follow @campstreet.world on Instagram and TikTok.